The new Fiat (500) RED Highlights

The new Fiat (500) RED was created in collaboration between FIAT and (RED) with the common message of caring for the environment, the planet and people. To symbolize the conviction that everyone can contribute to the fight against pandemics and therefore lead change, the decision, which is unusual in the automotive industry, was made to keep the driver's seat in one color - red - and the other three seats in black (optional) . This is a deliberate provocation, a message, an invitation to the driver: be ready to accelerate change. For customers who prefer a uniform color scheme, the new Fiat (500) RED is also available with four black seat covers and a contrasting (500) RED logo. FIAT wants to convey the (RED) message to the broadest possible audience. That is why the (RED) special series is available for the entire Fiat 500 family. The fully electrically powered new Fiat (500) RED, the conventionally powered Fiat (500) RED and the Fiat (500X) RED have the red paintwork as a distinguishing mark. This applies to both the exterior - from the logos to the exterior mirror caps and the design elements of the light alloy wheels - and the interior. The dashboard, design elements on the floor mats, the exclusive seat covers made of Seaqual® yarn, made with plastic waste collected from the oceans, as well as the FIAT and (500) RED logo on the backrest are all in red