On the crest of its success in the compact saloon segment, with more than 7,000,000 vehicles sold over the generations, having won a long list of awards including the award for Car Of The Year in 2014, with the current generation, the PEUGEOT brand is proud to present the brand new PEUGEOT 308. The intensely seductive design of the new PEUGEOT 308, naturally top-of-the-range, bears the brand's new coat of arms. The overall optimisation of the architecture enhances the interior space, asserts its dynamism and identity. In terms of technology, the new PEUGEOT 308 offers latest-generation driving aids, the new PEUGEOT i-Cockpit® and includes i-Connect® Advanced, an infotainment system that is intuitive, connected and resolutely modern. Efficient and high performance to the tiniest aerodynamic details, the new PEUGEOT 308, true to the power of choice, offers rechargeable hybrid and internal combustion engines, petrol or diesel.
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The brand with the four rings is a leader in many digital technologies and processes. The digitization of production was accelerated last year and employees were made fit for digital progress. The leading plant for digital production and logistics in the Group is now being built in Neckarsulm.
Volkswagen brought the new Arteon to market last Autumn, and with it an additional body variant: the new Arteon Shooting Brake. Now the powerful top models have been added, and their key data is impressive: acceleration from 0 to 100 km/h in 4.9 seconds, an optional increase in maximum speed to 270 km/h, plus permanent all-wheel drive with the sophisticated R-Performance Torque Vectoring technology, which distributes power individually between the rear wheels and enables even higher cornering speeds. The exclusive R colour Lapiz Blue is available for both body variants. The high-performance braking system with blue brake callipers and R logo and the distinct front air intakes not only look good, but also enhance performance. The suspension is tuned for a sportier drive, and the DCC adaptive dampers can be steplessly adjusted using the touchscreen in the cockpit. The driver can select Comfort, Sport, Race or Individual driving mode using the R button on the steering wheel – and the list of benefits does not stop there.