Digitalization at Audi - RFID Technology
Digitalization at Audi - RFID Technology
The MINI Electric Pacesetter inspired by JCW is the new Safety Car for the ABB FIA Formula E World Championship race series. As such, it connects the brand’s electrified future with the rich racing history of John Cooper Works. The car was created out of the new MINI Cooper SE as part of an unprecedented collaboration between MINI Design, BMW Motorsport, the FIA and the Formula E.
Digitalization at Audi - RFID Technology
With 330,000 vehicles produced since its launch at the end of 2017, C3 Aircross SUV has proved very popular in the highly competitive B-SUV segment. From launch, customers have been impressed by its ultra-customisable and unique design, and by its spaciousness and unrivalled practicality. Showcasing the importance of personalisation, the majority of current C3 Aircross SUV customers have opted for high-end versions, with the 'Shine Plus' trim level now accounting for 75% of UK sales. Offering real versatility in use with its compact exterior dimensions and generous cabin space, C3 Aircross SUV is an ideal vehicle for motorists with active lifestyles – particularly those looking for more comfort and practicality from their vehicle day to day. Now, for the summer of 2021, New C3 Aircross SUV has been restyled with a distinctive new look, even greater in-cabin comfort, enhanced personalisation options and more features for customer peace of mind.
With the new ENYAQ iV, ŠKODA AUTO is also launching a clear new product range structure and an innovative interior concept as it enters the era of electric mobility. The first ŠKODA model based on the Volkswagen Group’s modular electrification toolkit (MEB) offers customisable Design Selections for the interior. The optional Design Selections are oriented towards modern living environments and extend the existing equipment lines. The colours and materials are perfectly coordinated. In the following interview, Kateřina Vránová, Head of Colour & Trim Design at ŠKODA AUTO and her colleague Stefan Webelhorst, talk about the selection of materials, many of which are natural, sustainably processed or recycled, and demonstrate in a video how easy it is to configure the new ŠKODA ENYAQ iV in just six steps.
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