Lancia Pu+Ra HPE - The collaboration between Lancia and Cassina

The interior of the Lancia Pu+Ra HPE is the result of a collaboration between Lancia and Cassina, two renowned representatives of "Made in Italy". Both brands share the values of Italian style, innovation, tradition and sustainability. The luxury furniture brand Cassina is based on 100 years of expertise, innovation and research. Now, together with Lancia, Cassina is transferring its furniture manufacturing know-how to the automotive sector. The result is a unique crossover of classic furnishing elements and automotive components. It is in line with Cassina's vision (The Cassina Perspective) to create products that combine a traditional soul with innovative modernity. In this way, an inviting ambience is created that meets the standards of design excellence. Cassina transfers the coziness of upholstered elements, the functionality of a coffee table, the warmth of carpets and the materials of furniture to the interior of the Lancia Pu+Ra HPE.