Sustainable and Digital at drupa 2024

Declared dead but still alive - this definitely applies to the printing industry. Once considered a dying breed in the face of tablets, e-book readers, and smartphones, it is now in demand more than ever thanks to digital, but also tangible advancements. Three-dimensional printing not only in plastics, quickly produced small quantities, personalized products, and print products on demand - unthinkable many years ago. And so the industry reported record revenues at the leading trade fair drupa. Probably also because the event, which takes place every four years, was canceled most recently due to the Covid19 pandemic.