The new Fiat (500)RED Highlights

The new Fiat (500)RED was created in collaboration between FIAT and (RED) with the common message of caring for the environment, the planet and people. To symbolize the belief that everyone can play a part in the fight against pandemics and therefore lead the change, the decision was made to keep the driver's seat in one color - red - and the other three seats in black (optional), which is unusual in the automotive industry. This is a deliberate provocation, a message, an invitation to the driver: be ready to accelerate change. For customers who prefer a uniform color scheme, the new Fiat (500) RED is also available with four black seat covers and contrasting (500)RED logo. FIAT wants to communicate the (RED) message to the widest possible audience. That's why the (RED) special series is available for the entire Fiat 500 family. The all-electric new Fiat (500)RED, the conventionally powered Fiat (500)RED and the Fiat (500X)RED all wear the red exterior paint as their distinguishing mark. This applies to both the exterior - from the logos to the exterior mirror caps and the design elements of the alloy wheels - and the interior. The dashboard, design elements on the floor mats, the exclusive seat covers made of Seaqual® yarn, produced with plastic waste collected from the oceans, as well as FIAT and the (500)RED logo on the backrest are all in red.