Hyundai Snow Challenge 2021

Hyundai has released a video called "Snow Challenge 2021" in which a professional skier is pulled by the New Tucson and i20 Coupé WRC along the snow-covered Bilsterberg route. On one of the last cold and snowy days of the season in Germany, the two cars experienced an unprecedented version of skijoring, an extreme winter sport. With this activity we wanted to emphasize that driving Hyundai vehicles is really fun. Not only did it showcase the i20 Coupe's WRC and New Tucson's performance in the snow, but it was a fun way to convey Hyundai's dynamic spirit