BMW is leading the luxury segment into a new era that will be shaped by innovations in the fields of sustainability and digitalisation. With the new BMW 7 Series, the world’s most successful manufacturer of premium vehicles is creating forward-looking ways to enjoy driving pleasure, unsurpassed long-distance comfort and a top-end digital experience. Central to this reinterpretation is the BMW i7. The all-electric luxury sedan is a fully integrated member of the model family and clearly demonstrates how an exclusive driving experience and the ultimate feeling of on-board wellbeing can be combined with an unwavering commitment to sustainability. The generation change at the pinnacle of BMW’s model range is wrapped up in a new definition of luxury that focuses on the individual and their personal attitudes, needs and emotions. In addition to presence, elegance and exclusive premium quality, there is a progressive approach characterised by innovations that directly enhance the user experience, wide-ranging connectivity and standard-setting sustainability of the car. In this way, the new BMW 7 Series has been designed to meet the needs of a modern target group that sees itself as committed to meeting challenges in a responsible manner – and one that views personal mobility as a way to experience unique moments in everyday life and on trips away.
The new MINI Cooper S Convertible Design Preview
Clear exterior design accents give it a purist appearance that emphasises the hallmark design features. In addition, the innovative Multitone Roof creates unique individualisation opportunities. In the interior, the extensively redesigned cockpit underlines the premium character of the MINI-3 door, the MINI-5 door and the MINI Convertible. Attractive additions to the range of standard and optional equipment, new exterior paint finishes, light-alloy wheels, interior and seating surfaces as well as innovative technology in the areas of chassis, driver assistance systems, operation and connectivity round off the latest update for the British brand's small car models.
Turning the ordinary into the extraordinary by offering the best products in the compact sports car segment is the mission of Abarth, a brand which has always been synonymous with Italian performance and style. Today, just a few weeks before its 73rd anniversary, the Scorpion stings once again with the introduction of its new 595 range, which pays homage to the inventiveness of its founder Carlo Abarth (1908 - 1979). Always part of Abarth’s DNA, it was the concept of upgrading which guided the work of the designers, engineers and technicians in to redesign the 2022’s range of timeless icons. Now available in two models and power levels, the Abarth 595 with 165 hp and Abarth 695 with 180 hp have special features to provide emotions to both customers who are more concerned with style and those for whom performance is a must. Both versions offer thrilling performance, a roaring exhaust, an irreverent and playful, yet bold, style and, of course, the joy of driving. Starting from these “basics”, the customers can build the car best fit for their tastes and needs, thanks to the four packs made with the most authentic Abarth traditions in mind. One instantly recalls Scorpion’s legendary tuning kits, which turned standard vehicles into unbeatable race cars in the Sixties. While preserving the brand’s dual soul with regard to its respective target customers, today a customized driving can still be achieved with one of four conversion packs. The Abarth 595 can be equipped with the “595 Turismo Pack”, more focused on style, and the “F595 Pack”, which emphasizes performance. Similarly, the already exclusive Abarth 695 can be further customized with the refined “695 Turismo Pack” or with the “695 Competizione Pack”.